These Terms & Conditions and any and all documents referred to in them (the “Terms”) stipulate the Oriflame rules, principles and rights & obligations for consultants and constitute, when you accept them, a binding agreement between Oriflame Holdings BV registered in

Bolduc Building A, Utopialaan 52, 5232 CE 's-Hertogenbosch, The Netherlands), UK VAT: GB242 5054 35 IE VAT: 3415893MH

(“Oriflame”, “us”) and you (“you”, the “Oriflame Consultant”, the “Consultant”).  We therefore advise you to print or save and retain a copy of these Terms.


We reserve the right to revise these Terms.  The date of the latest update may be found at the end of the Terms.  We will inform you of such changes as explained in these Terms.  You are responsible for keeping yourself to up to date with any such changes.


 The following definitions are used throughout these Terms:

  1. Code of Ethics and Rules of Conduct: the set of binding rules, constituting part of the Oriflame Success Plan, governing the behaviour of the Consultants towards Oriflame, towards Customers and towards other Oriflame Consultants;
  2. Customer: any natural person, whether registered as a customer with Oriflame or not, who purchases Oriflame Products online (for example through the website) or offline (for example by telephone) and who, while doing so is acting wholly or mainly outside his/her trade, business, craft or profession;
  3. Oriflame Catalogue, Catalogue: a paper or electronic brochure issued periodically by Oriflame that includes Oriflame Product offers and their recommended retail prices;
  4. Catalogue Period: the period indicated on the cover of each Catalogue during which the offers from a given Oriflame Catalogue are valid;
  5. Oriflame Group: Oriflame Holdings BV, its ultimate holding company, and any entity that is controlled directly or indirectly by that ultimate holding company;
  6. Oriflame Products, Products: cosmetics and the related accessories as well as certain dietary supplements offered for sale under the Oriflame Trademarks; the Catalogue describes the Products’ main characteristics;
  7. Oriflame Success Plan: the document explaining the benefits of cooperating with Oriflame and the earning opportunity that we offer. You can download a copy of the Success Plan here;
  8. Oriflame Brochure: the document providing a quick and easy to understand presentation of the benefits of cooperating with Oriflame - the Oriflame Products and the earning opportunity we offer. Based on the Oriflame Success Plan, it is a shorter, easier to understand and present document;
  9. Oriflame Trademarks: the name Oriflame, the Oriflame logo and the names of the products or the product ranges produced, marketed, sold or distributed by us;
  10. Prices: the prices of the Oriflame Products set by Oriflame and displayed on the pricelists valid at the time of placing of the purchase order;
  11. Territory: United Kingdom (UK) and the Republic of Ireland (ROI).
  12. Personal Data: the details provided by you upon your registration as a Consultant with Oriflame as well as any additional information about you that you may provide us with from time to time.

Personal Information: information relating directly or indirectly to Customers, Oriflame Consultants and other third parties whose information you collect or otherwise process in the course of your relationship with Oriflame.


2.1.           You will be registered as an Oriflame Consultant after we have accepted your application and have granted you a Consultant number. The conditions of your acceptance as an Oriflame Consultant are stipulated in the “Membership” Rules section of the Rules of Conduct.

2.2.           We may charge an annual administration fee, if applicable in market, (at your registration and each anniversary of it) and, if decided by you, the costs of a starter kit – a set of documents and manuals helping to start your cooperation with us - which will be billed on your first purchase invoice.

2.3.           Your membership will expire on (i) the first anniversary of your registration if you have not placed any order with us during this period or (ii) 12 months after your last order was placed.

2.4.           Both you and Oriflame may at any time terminate your membership as stipulated further in the Terms.

2.5.           The membership is personal to you and cannot be assigned or transferred to any other person without our prior written consent.

2.6.           If you are exceptionally registering a sponsored person on her behalf we would assume that you have obtained her authorisation. Unauthorised registrations are not allowed.  We will hold you fully liable for any claims, costs and sums incurred due to such registration.  In addition, the person whom you have registered may have claims against you on the basis of the applicable privacy and civil laws.  You may also be, in some cases subject to criminal proceedings.

2.7            Upon your registration

-    You will be entitled to buy Oriflame Products in accordance with these Terms as well as use the other benefits set out in the Oriflame Success Plan;

-    You will be obliged to adhere strictly to the rules of these Terms including the rules of any documents referred to in them.


3.1.           You can at any time resign your membership without stating any reason by sending us a written notification of your resignation. As soon as we receive your notification we will acknowledge the receipt of your resignation. You can use the Cancellation Form in order to notify us about your resignation.



3.2            If you resign within 14 calendar days after your registration we will refund you all fees and costs and will accept the return of all Products bought by you.For reasons of safety and hygiene we may refuse to accept cosmetic Products that have been unsealed.

3.3.           If you resign at any later time and upon your request, we will repurchase all Products from you, subject to the following conditions:

-                 the returned products were bought within last 12 months , and will be refunded at 90% of the original net price paid after deduction of any payment we have made to you in relation to the purchase of these Products; and

-                 the returned Products must be marketable meaning that they have not been used, opened or tampered with in any way; they have not passed the expiry date and they are still featured in our Catalogues.



4.1.   You may place orders from the Catalogue by selecting the Products you wish to buy. Placing of the order is considered to be an offer made by you to us to buy the selected Products.

4.2.   An order is considered to be placed when the following steps have been completed:

-        if ordering by telephone, you have told our Customer Services employee which Products   you wish to purchase who has selected them for you; or

-        if ordering online, you have selected the Products you wish to purchase by using the option “add to shopping cart”; you may at any time review and modify the content of the shopping cart by changing the quantity of Products, deleting Products or removing the entire content of the shopping cart ;

-        you have provided the Personal Data necessary to allow delivery and have acknowledged that we can use this data for the purposes set out in our privacy policy; and

-        you have selected your preferred method of delivery and payment.

4.3.           Once your online order is placed, it cannot be changed via the website; you will need to contact Customer Services at info@oriflame.co.uk (UK) info@oriflame.ie (ROI).

4.4.           When we have accepted your order, an order confirmation will be sent to you by e-mail at which point the purchase contract will come into existence. We may refuse to accept your order without stating a reason for rejection. We will refund in full any payment you have already made.

4.5            .In addition to the order confirmation you will receive a packing list with your Products. The packing list provides summary of the Products shipped to you. It also contains important information about your rights as a consumer.

4.6.           If you order online, please note the following:

4.6.1.the concluded contract will be not filed or accessible: the parts of the contract will be your order and the Terms on the site (which may be saved or printed) or as may be communicated by us using other means of communication;

4.6.2.the contract may only be concluded in English and not in any other languages;

4.6.3.Oriflame subscribes to the Codes of Conduct set out in clause 9 of the Terms.

4.7.          Orders completed and paid for cannot be cancelled by you, except as described in clause 5.

4.8.           Orders can be placed at any time during the day save for certain limited unavailability at Catalogue Period closing when we update the Catalogue.

4.9            Not all Products will be available at all times.If a Product is out of stock at the time you place your order, we will use reasonable endeavours to inform you before your order is finalised so that you can change or abandon the order.


4.10   Except where noted otherwise, the Prices of the Products displayed in the Catalogue represent the full retail price for the Products at the moment the order is placed. All Prices are shown in local currency and are inclusive of VAT.

4.11   We reserve the right to change the Prices at any time and in our sole discretion, but any change to the Prices of Products you select before placing your order will not form part of the contract between us unless you and we expressly agree that it will.

4.12   The Prices do not include the costs of transport, delivery and any other fees and charges that are clearly indicated as being additional charges to the price during the ordering process and that may vary depending on the delivery method chosen by you.

4.13   The Prices may be discounted by us from time to time. Further discount may be provided to you in accordance with the Oriflame Success Plan. These may not always be indicated on your purchase invoices. You can always address any inquiries about Price calculations to Customer Services at info@oriflame.co.uk (UK) info@oriflame.ie (IE).

4.14   Payments can be made by credit card, by bank transfer or by other means specified in these Terms. Most of major payment cards are accepted. Normally your credit card is not charged until after your order is ready to be shipped. Should your credit card be exceptionally charged before your order has been shipped you will still be entitled to the refund under clauses 3.2, 3.3 and 5.3.

4.15   Current credit policy for Credit Limits and Collection of unpaid nvoices can be found in Appendix 3

4.16   For further information about payment methods including any possible credit terms please contact Customer Services at info@oriflame.co.uk (UK) info@oriflame.ie (IE).

4.17   For the safety of online payments made with a card, all payment information is encrypted. As Oriflame works with authorized payment service providers, credit card information is handled properly and in accordance with the international payment card industry data security standards.

4.18   If we provide the option of recurring card payments you will have the possibility to explicitly select and subscribe for this convenient payment method. Any further payments will then be authorized against your payment card at the time the order is placed, and the amount will be charged to your payment card at the moment Oriflame dispatches the ordered products. You will be able to withdraw from the recurring payment at any time by going to your profile page and clicking on the payment card tab.


4.19   The ordered Products can only be delivered in the Territory.

4.20   The place of delivery of the Products will be as chosen by you in your order.

4.21   We will process and deliver your order as quickly as possible but no later than 30 days after the order has been confirmed by us. We shall not be liable for delays in delivery caused by circumstances beyond our control.

4.22   The risk of loss of Products and title to the Products will pass to you upon delivery of the Products.

4.23   Oriflame will not be responsible for non-delivery, wrong or late delivery of an order caused by the provision by you of incorrect or incomplete Personal Data.

4.24   We reserve the right to unilaterally cancel an order placed by you at any time if we reasonably suspect that you are in breach of any of the Terms.


4.25   We warrant that the Oriflame Products are manufactured in accordance with the Guidelines for Good Manufacturing Practices for cosmetic products EN ISO 22716:2007 and the Oriflame Code of Practice.


5.1.        We strictly adhere to the Product return rules applicable in the Territory (see clause 5.3 for further information).

5.2.        Without prejudice to your right to cancel any order and return a Product, upon receipt of the delivery you should check its content to make sure that it does not contain any Products that might have been damaged during transportation. You, or the person receiving the Products in your name, must notify Customer Services immediately by submitting a claim and describing the damage/defect. You can also send the claim by e-mail at info@oriflame.co.uk (UK) info@oriflame.ie (IE).

5.3.        Rights of return and refund

5.3.1.   You may cancel an order for Product(s) without giving any reason during the period set out below in clause 5.3.2. This means that during the relevant period, if you change your mind or for any other reason you decide you do not want to keep a Product, you can notify us of your decision to cancel the order and receive a refund.

5.3.2.   You may cancel an order at any time even after you have received the order confirmation by e-mail or after your order has been verbally accepted by Customer Services but no later than 14 calendar days from the day you receive physical possession of the Product or the last of the Products if you ordered more than one.

5.3.3.   To cancel an order, please contact Customer Services by telephone on 02071180081 (UK) 014851010 (ROI) or e-mail us at info@oriflame.co.uk (UK) info@oriflame.ie (IE). You can use the model form in order to notify us about your cancellation. If you complete this form online and submit it through our website, we will communicate to you an acknowledgement of receipt of such a cancellation on a durable medium (e.g. by e-mail) without delay. You may wish to keep a copy of your cancellation notification for your own records. You just need to exercise your right to cancel before the cancellation period has expired. Therefore if you send us your cancellation notice by e-mail or by post, then your cancellation is effective from the date you sent us the e-mail or posted the letter to us. If you call us to notify us of your cancellation, then your cancellation is effective from the date you telephone us.

5.3.4.   You will receive a full refund of the price you paid for the Products and any applicable delivery charges you paid for (except for the supplementary costs arising if you chose a type of delivery other than the least expensive type of standard delivery offered by us). We may make a deduction from the refund for loss in value of any Products supplied, if the loss is the result of unnecessary handling by you. You are only liable for any diminished value of the Products resulting from the handling other than what is necessary to establish the nature, characteristics and functioning of the Products. We will process the refund due to you as soon as possible and, in any case, within (a) 14 calendar days after the day we receive back from you any Products supplied, or (b) (if earlier) 14 calendar days after the day you provide evidence that you have returned the Products or (c) if no Products were supplied, 14 calendar days after the day on which you gave us notice of cancellation. If you returned the Products to us because they were faulty or mis-described, please see clause 5.3.4.

5.3.5.   If you have returned the Products to us because they are faulty or mis-described, we will refund the price of a defective Product in full, any applicable delivery charges, and any reasonable costs you incur in returning the item to us.

5.3.6  We may refund you on the credit card, debit card or other means used by you to pay, unless you have expressly agreed otherwise; in any event, you will not incur any fees as a result of the refund.


5.3.7     If the Products were delivered to you: must return the Products to us without undue delay and in any event not later than 14 calendar days after the day on which you cancel the order/contract. The deadline is met if you send back the Products before the period of 14 days has expired; the Products are faulty or mis-described (in this case, see clause 5.3.5), you will be responsible for the direct cost of returning the Products to us; and have a legal obligation to keep the Products in your possession and to take reasonable care of the Products while they are in your possession.

5.3.8.   Details of your legal right to cancel and an explanation of how to exercise it including a suggested Returns Form are provided on the packing list as described clause 4.5.You can also download the returns Form here:

5.3.9.  We are under a legal duty to supply Products that conform to the contract. As a consumer, you will always have legal rights in relation to Products that are faulty or not as described. These legal rights are not affected by the returns policy in this clause 5.3 or these Terms. Advice about your legal rights in the Territory is available from your national Consumer Advice centre.

5.4.        We further guarantee the quality of any Product which carries the Oriflame name and certify that they are manufactured by, or for us meet the highest standards of quality. We are confident that our Customers will find our Products satisfactory in every way. We therefore offer a further Oriflame guarantee that allows you to exchange, or get a full refund for any Product you are not completely satisfied with. The refund shall be claimed within 30 days from your receipt of the Product. This guarantee does not apply to any Product intentionally damaged or misused.  Unless communicated otherwise returns and refunds under this clause shall be made in accordance with the terms of the preceding paragraphs of this clause 5.



6.1         Consultants buy and may sell the Oriflame Products in their own name and on their own account. Should you choose to trade with the Oriflame Products you will be considered, and shall at all times act as an independent person (self-employed/sole trader) and not as an Oriflame agent or employee. You shall not have any authority to negotiate, buy, sell or generally conclude any agreements in our name or on our behalf or in the name and on behalf of any other company in the Oriflame Group.

6.2.        Should you choose to trade with the Oriflame Products you must obtain for yourself all permits, licenses, and generally make any and all registrations required under the laws of the Territory for the performance of an independent business practice, including any data protection registration (see clause 6.7) and tax registration. You are solely responsible for the reporting and payment of any taxes, duties and fees applicable to such activity. You are solely responsible for ensuring all aspects of your use of your Customers' personal data complies in all respects with national data protection and privacy laws (see clause 6.7 – 6.13).

6.3.        We allow the return and exchange of Products as described in the Terms, for your Customers as well as for you. You acknowledge that it is your responsibility to inform your Customers of their right to return the Products, and you shall make any return of Products to us on their behalf.

6.4.        You shall uphold the image and reputation of Oriflame. You shall not make any statements, nor perform any acts, which might be detrimental to the image of Oriflame or the Products. You shall operate your business in a lawful and ethical manner and not make any false, misleading or exaggerated claims about the Products.

6.5.        You acknowledge that the Oriflame Trademarks, our trade name and logo, our online tools and our databases are the property of Oriflame and you agree not to infringe them in any way. For avoidance of doubt, all goodwill in the Oriflame name accrues to Oriflame. At our request, you will sign such documentation as we reasonably request to confirm this.

6.6.        The Consultant agrees and accepts that the terms of this agreement and the material referred to in it, including but not limited to the Oriflame Success Plan, our databases (including, but not limited to, any database containing Personal Information) and our online tools are proprietary information and the subject of our intellectual property rights.The Consultant shall not use them, or any part of them, other than in the course of the activities authorised in this agreement.

6.7.       When presenting the Oriflame Products, you will strictly observe the Rules of Conduct and the Code of Ethics.

Data Protection Responsibilities

6.8.       As a Consultant you may collect, record, store, use and update Personal Information. As an independent data controller of such Personal Information, you warrant and agree that you will comply with all applicable data protection and privacy laws, including without limitation, Regulation (EU) 2016/679 (the General Data Protection Regulation) and Directive 2002/58/EC (the e-Privacy Directive), each as implemented by national law, amended, supplemented and replaced from time to time. Under these laws, you may be required to register with the relevant Data Privacy Authority, unless you are exempt, and must comply with the data protection principles. It is your responsibility to assess your need to register and to perform such registration if required and to comply with the data protection principles.

6.9.       If you wish to sponsor a Customer to become a Consultant you may collect Personal Information directly from the Customer. You must follow our procedures for sponsorship as communicated to you from time to time and ensure that all use of Personal Information complies with applicable law.

6.10.     You will, in particular, take appropriate technical and organizational security measures to protect the Personal Information against accidental or unlawful destruction or accidental loss, alteration, unauthorized disclosure or access, in particular where the processing involves the transmission of data over a network, and against all other unlawful forms of processing.  Having regard to the state of the art and the cost of their implementation, those measures shall ensure a level of security appropriate to the risks represented by the processing and the nature of the personal information to be protected.

6.11.     You shall notify Oriflame immediately upon becoming aware of any breach of security leading to the accidental or unlawful destruction, loss, alteration, unauthorised disclosure of, or access to, Personal Information by emailing Oriflame at privacy@oriflame.com and explaining the nature of the incident and the affected records.


6.12       If at any time you receive a request seeking to exercise rights in accordance with data protection legislation from a Customer or other person about whom you process Personal Information, you shall comply with such a request to the extent required by applicable law and in accordance with any policies, procedures or training supplied to you by Oriflame from time to time.

6.13.      You may process Personal Information only in accordance with privacy notice supplied to Customers and other Oriflame Consultants. Upon termination of your relationship with Oriflame, you warrant and agree that you will destroy all Personal Information in your possession or under your control without undue delay.

6.14.      We explicitly disclaim any liability for any penalties, costs, fees and generally any expenses that you may incur as the result of any breach of applicable data protection and privacy laws.

Marketing and Commercial Communications

6.15.     You must ask Customers expressly whether they wish to receive marketing communications about Oriflame products from you, and you must obtain affirmative consent before sending any such communications. You must keep a record of the marketing preferences of any recipient of marketing communications from you, which includes a record of the date on which the consent was provided and the language that was agreed to. Any marketing communication you send must inform the recipient of his or her right to unsubscribe from future communications and how he or she may exercise this right, including by informing you by email of his or her desire to unsubscribe. You agree to and warrant that you will respect the preferences of any recipient of such communications.

6.16. Our online tools may allow you to use a Customer’s Personal Information to send marketing and other commercial communications, subject to the following conditions:

-   you must have sponsored the Customer to become a Consultant, unless otherwise expressly agreed,

-   marketing and other commercial communications must concern only Oriflame Products,

-   the commercial or marketing communication shall be clearly identifiable as such,

-   the communication includes your name and contact details as the sender of the commercial communication and a valid email address (and/or other means, such as an unsubscribe link) by which Customers can reach you to notify you of their preference to opt out of further marketing communications,

-   marketing communications must not be sent to Customers that have opted out of receiving them,

-   promotional offers, such as discounts, premiums and gifts, where permitted by applicable law, shall be clearly identifiable as such, and the conditions which are to be met to qualify for them shall be easily accessible and be presented clearly and unambiguously, and

-   the content of such commercial and marketing communications is compliant with these Terms and all applicable law regarding commercial communications.


6.17.     Under no circumstances are you permitted to send marketing or other commercial communications on behalf of Oriflame or in Oriflame’s name

6.18.     We will deliver any Products ordered by you subject to availability.

6.19.     We expressly exclude any liability related to Product shortage or Products being out-of-stock.

6.20.     You will receive, directly by us or by another Oriflame entity or third party provider, any benefits/ payments due to you in accordance with the Oriflame Success Plan currently in force.

6.21   The Catalogue may occasionally, and for limited periods of time, not be available due to maintenance or for various technical reasons. Oriflame will not be responsible for such unavailability and will reject any claims thereof by Customers or by other visitors.

6.22   We may exceptionally allow you to place orders for others by using a specific online ool. This will only be possible for your downline consultants, as explained in the Oriflame Success Plan, and only based on their explicit authorisation. If you use this tool you will be solely responsible for any claims based on unauthorised ordering and generally any privacy violations as well as for any costs and expenses that Oriflame or the person you have placed the order for may incur in relation to this order.



7.1.       We may terminate your membership with immediate effect by notice in any of the following circumstances:

-        If you make any statement or provide any Personal Data that is materially inaccurate or untrue;

-        if a petition for your bankruptcy is presented to any court or if you are unable to pay your debts to us as and when they fall due;

-        If you commit a breach of any of the provisions of the Terms that is not capable of remedy or in case of a breach of any of the provisions of the Code of Ethics and the Rules of Conduct;

-        if you commit a breach of any of the provisions of the Terms, including the documents referenced to herein and fail, in the case of breach capable of remedy, to remedy that breach within 14 days after receipt of a written notice from us.


8.1.        The Oriflame Complaint Handling procedure is outlined in the Rules of Conduct.

8.2.        You can always file any complaint, question or request with the Oriflame Customer Services at 02071180081 (UK) 014851010 (ROI) or e-mail us at info@oriflame.co.uk (UK) info@oriflame.ie (IE). If you are not satisfied with reply from the Oriflame Customer Services you may contact the Direct Selling Association UK and Ireland or the European Direct Selling Association (Seldia) at www.fairselling.eu.


Oriflame strictly adheres to the Code of Conduct of Seldia (http://www.seldia.eu/sites/default/files/uploads/content-pdf/seldia_codeofconduct.pdf) and the World Federation of Direct Selling Associations (WFDSA) (http://www.wfdsa.org/files/world-codes/code-book.pdf).  Oriflame requires its Consultants to strictly adhere to these codes as further implemented in the Oriflame Code of Ethics and Rules of Conduct.  You can also obtain copies of these documents from Customer Services at info@oriflame.co.uk (UK) info@oriflame.ie (IE).


While we use reasonable efforts to include accurate and current information on this website, we do not warrant or represent that the website will be error-free.  Data entry errors or other technical problems may sometimes result in inaccurate information being shown.  We reserve the right to correct any inaccuracies or typographical errors on our site, including pricing and availability of products and services, and shall have no liability for such errors.  We may also make improvements and/ or changes to the site's features, functionality, or content at any time.   If you see any information or description you believe to be incorrect, please contact Customer Services.


We may provide links to third party websites or resources.  Our provision of such links is not an endorsement of any information, product or service reached through such link.  We are not responsible for the content or performance of any portion of the Internet including other websites to which this site may be linked for or that can be accessed by this site.  Please inform us of any errors or inappropriate material found on websites to which this site is linked.


12.1      These Terms are governed by the laws of the Territory and any disputes arising out of, or in relation to the Terms shall be decided only by the competent courts of the Territory. The courts of the Territory will have non-exclusive jurisdiction.

12.2.     If any provision of the Terms is held to be unlawful, void or for any reason whatsoever unenforceable, the invalidity of that provision shall not affect the validity of the rest of the Terms.

12.3.     The failure of Oriflame to enforce any of the provisions herein shall not be deemed a waiver of their enforceability.

12.4.      We reserve the right to update and amend these Terms. Any change or update will become effective from the moment of its publication on our website uk.oriflame.com and ie.oriflame.com.

12.5.      Any such changes shall be accepted by you as a condition for your future use of the site and order of Products on it.We may require your explicit acceptance otherwise we will consider that you have accepted the changes if you continue to order Products after the changes have been implemented.


12.6.      We may send you alerts, notifications, e-mail, direct mail and generally communicate with you. You can update your preferences for marketing communications from us at any time by logging into your user settings. By accepting these Terms you agree that Oriflame will send you any other information/ communications regarding your contract and/ or your purchase orders on durable medium other than paper (i.e. via e-mail or any other means addressed personally to you that allow you to store the information in a way accessible for future reference for a long enough period and that also allows you the unchanged reproduction of such information).

12.7.      The notice period for any notice given under these Terms shall start on the date that the notice is posted by registered post. If notice is given by any other means, the notice period shall start running on the day of receipt of the notice.


13.1.        You acknowledge that you have read and understood that Orifilame may process your Personal Data in accordance the Oriflame Privacy Notice.

13.2.        Further relevant information about Oriflame Holdings BV is set out below.



Name: Oriflame Holdings BV

Address: Bolduc Building A, Utopialaan 52, 5232 CE 's-Hertogenbosch, The Netherlands

 Contact details

Phone: 0207 1180081 (UK) / 01485 1010 (IE)

e-mail: info@oriflame.co.uk (UK) / info@oriflame.ie (ROI)

Trade or other public register

 The Netherlands Chamber of Commerce Commercial Register registration number: 16061386

 VAT numbers UK VAT: GB242 5054 35

 If you have any concerns about the Terms, please e-mail us at info@oriflame.co.uk (UK) or info@oriflame.ie (ROI) or call us on number 0845 230 2255 (UK) or 1890 920 255 (ROI). We will make every reasonable effort to address your concerns and remedy any problems you bring to our attention.

Last updated: May 2019







Code of Ethics and Rules of Conduct


It is important that you read the Oriflame Code of Ethics (the “Code”) and the Rules of Conduct (the “Rules”) below, as they form an integral part of the terms of the consultant application form. An Oriflame consultant must comply with the Code and Rules and any amendments to them that have been published in the newsletter or otherwise communicated to the Oriflame consultant.


Oriflame reserves the right to terminate at any time, and with immediate effect, the membership of any Oriflame consultant who has provided false information on the consultant application form or who is violating the Code or the Rules. Terminated Oriflame consultants lose all rights and privileges that accompany the membership, including their network. The Code and the Rules are there for your protection, to ensure that all fellow Oriflame consultants maintain the same high standards. In line with Oriflame ethical standards, the Oriflame consultants are expected to, and shall comply with any and all legal requirements of the country where they operate their Oriflame business even if certain obligations are not restated in the Code or the Rules.



As an Oriflame Consultant, I agree to conduct my Oriflame business according to the following principle.


1. I will uphold and follow the Rules as laid out in this official Oriflame Policy Manual and other Oriflame

literature. I will observe not only “the letter” but also “the spirit” of the Rules.


2. My guiding principle for doing business with anyone I meet in my capacity as an Oriflame Consultant is to treat them as fairly as I would like to be treated myself.

3. I will present the Oriflame products, the Oriflame earning opportunities, the related trainings and the other opportunities and benefits offered by Oriflame to my customers and Consultants in an honest and truthful manner. Whether verbal or in writing, I will make only such claims related to the product, the earnings and the other opportunities that are mentioned in the official Oriflame literature (including Appendix 1).

4. I will be courteous and prompt in servicing and taking orders from my customers, as well as in the handling of
complaints. I will follow the procedures outlined in the official Oriflame literature for replacement of products.

5. I will accept and carry out the different prescribed responsibilities of an Oriflame Consultant (and those of a Sponsor and Director (and above) when I progress to those levels of responsibility) as laid out in the official Oriflame Literature.


6. I will conduct myself in such a manner as to reflect only the highest standards of integrity, honesty and responsibility.

7. I shall not in any circumstances use the Oriflame network for marketing products or services other than those approved by Oriflame. I shall respect the direct-to consumer method of distribution and therefore not sell through any retail outlets of any nature.

8. I will respect the laws and regulations of the country where I conduct my Oriflame business and of my host countries if building an international group.

9. I understand that compliance with this Code and the Rules is a condition of my membership with Oriflame.



A. “Oriflame Consultant” shall for the purpose of this document include any Oriflame Consultant irrespective of title and level (including Group Managers, Directors and above).

B. “Personal Beauty Store” shall refer to a website designed, issued and hosted by Oriflame for the benefit of an Oriflame Consultant in selected markets.

C. “Oriflame” in this document refers to the local Oriflame entity with which you entered into the Consultant Application Form, unless otherwise stated.

D. “Line of Sponsorship” shall include the Oriflame Consultant, his/her Sponsor, and so forth, with the Line ending with Oriflame.

E. “Personal Group” shall refer to all Oriflame Consultants sponsored directly and indirectly by an Oriflame Consultant, but shall not include the direct Managers or their downlines.

F. “Group” shall refer to the entire downline, including all Managers and their downlines.

G. “The Oriflame Literature” shall mean the Success Plan - Leaders Edition (containing this Policy Manual), the Product Catalogues, Oriflame Starter Kit literature, the Newsletter and any other information printed or published on the official Oriflame website.

H. “Sponsor” shall mean the person introducing a new person to Oriflame consultancy.

Words beginning with a capital letter but which are not defined herein, shall have the same meaning as in the previous sections of the Success Plan - Leaders Edition.



2.1 To become an Oriflame Consultant a candidate should as a general rule be sponsored by an existing registered Oriflame Consultant. Under certain circumstances, Oriflame can assign a prospective Oriflame Consultant to any network.

2.2 An individual may only have one Oriflame membership, whether directly or indirectly. Indirect membership is membership through e.g. ownership of shares in a company which is registered as an Oriflame Consultant.

2.3 Oriflame reserves the right to refuse any application or re-application.

2.4 An applicant must be of the age of legal capacity to be an Oriflame Consultant. Oriflame may at its sole discretion approve other applicants subject to the guardian(s) written consent.

2.5 Membership may only be granted to individuals or to a limited liability company or partnership where parties are either spouses or parent and child/children in a by Oriflame approved transfer of business process. A legal entity must provide the name of the person authorised to act on its behalf, as well as any limitations in his/her authorisation. Partners are mutually responsible and Oriflame can reclaim all dues from either or both in case of non-payment.

2.6 An Oriflame Consultant may withdraw from her membership within 30 days after joining (or longer if applicable under local legislation) and receive back from Oriflame any and all moneys paid as a condition for the membership as well as any required starter materials and products.

2.7 The Oriflame Consultants may resign their membership at any time after 30 days from joining by giving written notice to Oriflame. In such cases Oriflame is under no obligation to make any of the repayments mentioned in 2.6 above other than any required fees paid to become or remain a Consultant by the Consultant paid by the Consultant to Oriflame during the 30 days prior to termination.

2.8 An Oriflame Consultant’s membership will expire on the anniversary of registration.

2.9 Membership can be renewed by means of paying the annual subscription fee (if applicable) included in the first invoice after the anniversary of registration.

2.10 Should an Oriflame Consultant’s spouse wish to become an Oriflame Consultant, both spouses must either be sponsored jointly under the same membership (in the form of a limited liability company or partnership) or if separately below the wife or husband who first became an Oriflame Consultant. If the spouse joins under a separate membership any cash award earned by the spouse will be deducted from any higher cash award earned by the spouse who joined first - if such cash award is a result of the termination of membership of the spouse joining second for any reason.

2.11 Former Oriflame Consultants (or spouses of former Oriflame Consultants) may apply for new membership under the following conditions:

a) At least six months have elapsed since the previous membership has been terminated by resignation (unless otherwise agreed with Oriflame).

b) The new application must specify that it is being made under this rule.

c) A former Oriflame Consultant may apply immediately for becoming a Consultant again, without  specifying that he/she was a former Oriflame Consultant, if he/she has at least 12 months of inactivity following a termination of membership when the termination is due to failure to renew membership.

2.12 Oriflame has the right to terminate an Oriflame Consultant for any breach of the Code of Ethics and/or Rules of Conduct.

2.13 Oriflame reserves the right to suspend an Oriflame Consultant’s membership for up to 12 months with immediate effect, pending investigation of violation of the Rules. 


3.1 Oriflame Consultants are only allowed to re-register under a different line of sponsorship if they resign their membership and apply for new membership under 2.11. If they do resign their entire Group is lost and transferred to their original Sponsor.

3.2 The transfer of membership from one person to another is only possible in special cases and at the sole discretion of Oriflame.

3.3 Oriflame Consultants who wish to transfer their membership may be allowed to do so, but only to their closest relatives (at the discretion of Oriflame). A letter requesting such a transfer must be sent to Oriflame. Oriflame Consultants who have transferred their membership under this rule may apply for membership again if at least six months have elapsed since their last Membership was transferred.

3.4 In case of an Oriflame Consultant’s death, the Membership will be terminated within three months after the day of the death provided that no application for transferring of the Membership is made by the next of kin in accordance with 6.4. Upon termination, all pending payments to the deceased Oriflame Consultant will be made to the authorised heir/-s of the Oriflame Consultant. Oriflame reserves the right to request documents proving the authorisation of the heir/-s as a condition of the payment.

3.5 Transfer of a Group or part of a Group is not allowed.



General responsibilities

4.1 Oriflame Consultants shall comply with all laws, regulations and codes of practice applying to the operation of their membership, including with any tax laws and regulations regarding tax registration and filing. The Oriflame Consultants shall not engage in any activity which may bring either them or Oriflame into disrepute.

4.2 Oriflame Consultants must take appropriate steps to ensure the protection of all private information provided by a customer, a potential customer, another Oriflame Consultant, in accordance with the local laws that apply to privacy and data protection.

Responsibilities towards customers

4.3 Oriflame Consultants shall not use misleading, deceptive or unfair sales practices.

4.4 From the beginning of the contact with a consumer, the Oriflame Consultant shall identify her-/himself and explain the purpose of her/his approaching a customer or the purpose of the occasion. The Oriflame Consultant shall ensure full transparency of her/his identity as Oriflame Consultant in any related communication, whether by email, a website, social media page etc. Clear name and contact information as well as information that the sender is not an Oriflame official representative must be provided. The word “Independent” shall alw added before “Oriflame Consultant” on any identity representation such as e-mail signatures, business cards, on website, social media page and the like.

4.5 Oriflame Consultants shall offer their customers accurate and complete product explanations and demonstrations regarding price and, if applicable, credit terms; terms of payment; a cooling-off period, including return policies; terms of guarantee; after-sales service; and delivery dates. Oriflame Consultants shall give accurate and understandable answers to all questions from customers.

4.6 To the extent claims are made with respect to product efficacy, Oriflame Consultants shall make only those verbal or written product claims that are authorized by Oriflame.

4.7 For all product sales to its customers Oriflame Consultants shall deliver or make available to the customer a product order form which: identifies Oriflame, the Oriflame Consultant making the sale including their name, address and telephone number, all material terms of the sale, terms of guarantee and/or warranty, details and limitations or after-sales service, the duration of the guarantee and the remedial action available to the customer.

4.8 Oriflame Consultants shall not use any testimonial or endorsement that is unauthorised untrue, obsolete or otherwise inapplicable, unrelated to the offer or used in any way likely to mislead the customer.

4.9 Oriflame Consultants shall not use comparisons which are misleading. Points of comparison shall be based on facts which can be substantiated. Oriflame Consultants shall not unfairly denigrate any other company, business or product, directly or by implication. Oriflame Consultants shall not take unfair advantage of the goodwill attached to the trade name and symbol of another company, business or product.

4.10 Oriflame Consultants shall allow their customers to cancel an order within the local applicable cooling-off period and return for a refund any goods already delivered which are re-sellable as new.  When a customer requests the Oriflame satisfaction guarantee to be honoured the Oriflame Consultant shall offer the customer the choice of a full refund of the purchase price or full credit for exchange with the same or another Oriflame product. The cooling-off period and Oriflame satisfaction guarantee shall be clearly communicated to customers.

4.11 The Oriflame Consultant will make personal, telephone or electronic contact in a reasonable manner and during reasonable hours to avoid intrusiveness. The Oriflame Consultant shall discontinue a demonstration or sales presentation upon the request of the consumer

4.12 The information the Oriflame Consultant gives to the consumer shall be provided in a clear and comprehensible manner with due regard to the principles of good faith in commercial transactions and the principles governing the protection of those who are unable, pursuant to national legislation, to give their consent, such as minors.

4.13 Oriflame Consultants shall not abuse the trust of individual consumers and shall respect the lack of commercial experience of consumers and shall not exploit a consumer’s age, illness, mental or physical infirmity, credulity, lack of understanding or lack of language knowledge.

4.14 Oriflame Consultants shall not induce a person to purchase products based on the representation that the customer can reduce or recover the purchase price by referring prospective customers to the Oriflame Consultant for similar purchases, if such reductions or recovery are contingent upon some future event.

4.15 Oriflame Consultants shall fulfill customer orders in a timely manner.

Responsibilities towards other Oriflame Consultants

4.16 Oriflame Consultants shall not steal an applicant from other Oriflame Consultants, nor interfere by soliciting Oriflame Consultants in the line of sponsorship of another Oriflame Consultant.

4.17 An Oriflame Consultant shall not misrepresent the actual or potential sales or earnings of Oriflame Consultants. Any earnings representations and sales figures must be: (a) truthful, accurate, and presented in a manner that is not false, deceptive or misleading, and (b) based upon documented and substantiated facts in the relevant market. Potential Oriflame Consultants must: (c) be informed that actual earnings and sales will vary from person to person and will depend upon the skills of the seller, the time and effort put in and other factors and; (d) be provided with sufficient information to enable a reasonable evaluation of the opportunity to earn income.

4.18 An Oriflame Consultant shall not charge other Consultants or prospective Consultants fees for any non-Oriflame developed/sanctioned materials or services except fees to cover expenses directly related to non-mandatory training or meetings conducted by the Oriflame Consultant.

Any marketing materials developed by Consultants must be consistent with Oriflame policies and procedures. Oriflame Consultants who sell approved, legally allowed promotional or training materials to other Oriflame Consultants: (i) shall only offer materials which comply with the same standards to which Oriflame adheres, (ii) be prohibited from making the purchase of such materials a requirement of other Oriflame Consultants; (iii) provide sales aids at a reasonable and fair cost, without any significant profit to the Oriflame Consultant, equivalent to similar material available generally in the marketplace; and (iv) offer a written return policy that is the same as the return policy of Oriflame.

4.19 Oriflame Consultants shall contact other Oriflame Consultants only in a reasonable manner and during reasonable hours to avoid intrusiveness.

4.20 Oriflame does not impose any conditions for minimum purchases, whether in quantities or in value, on its Consultants. Similarly, an Oriflame Consultant shall not compel or force those he/she sponsors to order through him/ her, order any minimum quantities or maintain stock of products. All Oriflame Consultants may order any quantities directly from Oriflame, but handling and courier fees may apply depending on order size. It is up to the individual Oriflame Consultant’s judgment to determine if he/she should keep any stock, reflecting the anticipated sale / consumption. Oriflame Consultants shall not require or encourage other Oriflame Consultants to purchase unreasonable amounts of inventory or sales aides. An Oriflame Consultant shall not keep more stock than he/she could reasonably expect to sell or consume.

4.21 Oriflame Consultants shall not use the Oriflame network for marketing materials, products or schemes which are not officially approved by Oriflame and that are inconsistent with Oriflame’s policies and procedures.

4.22 Oriflame Consultants shall not systematically entice or solicit direct sellers of another company.

4.23 Oriflame Consultants shall not unfairly denigrate another company’s products, its sales and marketing plan or any other feature of another company.

4.24 The Oriflame Consultants do not have any employment relationship with Oriflame. When presenting the Oriflame Business Opportunity to others, the Oriflame Consultants must clearly state the independent character of this business and the fact that no employment with Oriflame exists.

4.25 The Oriflame Consultants have no authority to bind or assume obligations on behalf of Oriflame. They shall indemnify Oriflame in respect of any costs or damages arising from any noncompliance to these Rules.

4.26 An Oriflame Consultant may not place orders in the name of another Oriflame Consultant, without that Oriflame Consultant’s prior written approval.

4.27 In building their Personal Group, the Oriflame Consultants shall ensure that all new Oriflame Consultants will follow the credit terms, if credit is offered. (Appendix.3 Oriflame UK & ROI Credit Policy)

4.28 In becoming a Sponsor, the Oriflame Consultant shall ensure that he/she trains and motivates her personally sponsored Oriflame Consultants.

4.29 An Oriflame Consultant may not be involved in interviews regarding, or referring to Oriflame with any media, whether by television, internet, radio, magazines etc. nor utilise any advertising media (including viral advertising as SMS, internet etc) for the purposes of marketing of her Oriflame business without Oriflame’s prior written consent.

4.30 The Oriflame Consultants shall not be involved in social media dialogues which misrepresent or give incorrect or misleading information about Oriflame, its products or services, or may generally lead to loss of reputation by Oriflame, please see below the Social Media Dialogue - 10 Golden Rules.



5.1. There are no exclusive territories or franchises available under the Oriflame policy. No Oriflame Consultant has the authority to grant, sell, assign or transfer such a territory or franchise. Every Oriflame Consultant is free to conduct his/her business in any area of the country of registration.

5.2 The Oriflame Consultant must respect that Oriflame operates in certain markets, and not in all countries worldwide, strictly observing its obligations re product safety, product registration, import and other rules that may apply to trade in the respective countries. Oriflame bears no responsibility for any damage, disputes or claims arising from or related to cross-border trade conducted by Oriflame Consultants to countries outside of markets where Oriflame operates. Thus Oriflame will hold the Oriflame Consultant fully liable for any such claims.

5.3 An Oriflame Consultant is independent of Oriflame. The only title which may be used on business cards, other printed materials or in email communication is “Independent (Beauty) Consultant” or “Oriflame Independent (Beauty) Consultant” and when qualified “Independent Beauty Manager” and “Independent Beauty Director”.


5.4 Promotional materials, Personal Beauty Store and any social media applications, provided by Oriflame can be used as specified without further approval. It is understood that the Oriflame Consultants cannot register or host a website or homepage with the domain name including the word “Oriflame”.

The Oriflame Consultants can drive traffic to official Oriflame websites, blogs walls and the like. Oriflame reserves the right to pre-approve the material that will be published. The policy for online presence of Oriflame Consultants is further described in the Consultant Online Policy below (Appendix 2).

5.5 Oriflame trademarks, logos and name are the property of Oriflame Cosmetics S.A. and may not be used by the Oriflame Consultant, neither in printed materials nor published on the Internet, without prior written consent from Oriflame. If such consent is obtained, trademarks and logos must be used exactly as stated in the Oriflame guidelines.

5.6 No Oriflame Consultant may produce or procure from any source other than Oriflame any item upon which the trademarks or logos are printed or displayed, unless approved by Oriflame in writing.

5.7 All Oriflame printed material, videos, photographs, design are protected by copyright and may not be reproduced in whole or in part by anyone, neither in printed materials nor published on the Internet, without prior written approval from Oriflame. When copyrighted material is legitimately used it is mandatory that reference to the Oriflame copyright is made in a visible and unambiguous way.

5.8 No Oriflame Consultant shall sell to, sell in, demonstrate, or display Oriflame products in any retail outlet, web shop, auction platform such as Ebay or the like. No Oriflame literature may be sold or displayed in such retail outlets. Establishments which technically are not retail outlets, such as beauty parlours, may be used as venues to display, but not sell the products.

5.9 The contents of the Oriflame websites such as text, graphics, photographs, designs and programming are also copyright protected and may not be utilised for any commercial use without prior written approval from Oriflame.

5.10 Spamming (the abuse of electronic messaging systems to indiscriminately send unsolicited bulk messages) is strictly
prohibited. An Oriflame Consultant shall limit the number of promotional emails sent to end-customers so that any individual recipient does not receive more than one message per week. These messages cannot be sent on behalf of Oriflame and therefore full responsibility for contents lies on the sender.

5.11 Under no circumstances is any person authorised to repackage or in any way alter the packaging or labelling of the products. Oriflame products are to be sold in their original packaging only.

5.12 The Oriflame products do not cause damage or injury if they are used for their intended purpose and in accordance with instructions provided. Oriflame carries product liability insurance on its products. The insurance covers injury or damage where a faulty product is involved, but does not cover careless or negligent application or improper use of a product.

5.13 Oriflame reserves the right to deduct, at any time, any overdue invoices from any Performance Discount or Bonus due for payment to the Oriflame Consultant.

5.14 Oriflame has the right to change its prices and range without prior notice. Oriflame will not give a Performance Discount, Bonus or any other compensation for any losses suffered due to price changes, range changes or products being out of stock.

5.15 If requested upon termination of a Consultant’s relationship with Oriflame, Oriflame agrees to:

(a) repurchase products from the Consultant. All of the following conditions must be met for Oriflame to grant a refund:

- returns must be made within 12 months from date of purchase, and

- will be refunded at 90% of the original net price paid after deduction of any performance discount, bonus or cash awards paid to the network, and

- items returned must be currently marketable Oriflame inventory including any Oriflame produced promotional materials, sales aids or kits,


For the purposes of this clause (a), currently marketable Oriflame inventory means any products that:

- have not been used, opened or tampered with in any way; and

- have not passed the expiry date; and

- are still marketed by Oriflame in its catalogues.


5.17 If an Oriflame Consultant in any way is involved, legally or otherwise, in any dispute or activity that may involve or negatively affect Oriflame or its reputation, such Oriflame Consultant must immediately inform Oriflame.

5.18 Oriflame reserves the right to expand or revise the Oriflame Success Plan, qualification criteria, or the Code and Rules with immediate effect.



In addition to the general rules above that apply to all Oriflame Consultants, the following rules apply specifically to Managers / Directors and up. Violation of any of these special rules will result in immediate loss of Managers / Directors (and above) status and any underlying privileges - including any related remuneration - and may even result in termination of membership.

6.1 As a Manager / Director (and above) you must service your Personal Group Consultants during each Catalogue Period by:

a)  Recruiting and continuously developing your Personal


b)  Assisting, guiding and motivating the members of the Personal Group.

c)  Conducting periodic meetings to train, motivate, set goals and to follow up.

d) Training your downline Oriflame Consultants to best conduct their Oriflame business.

e) Maintaining frequent communication, informing about meeting dates, venues, product news, training sessions, etc.

f)   Participating in all seminars and meetings organised by Oriflame.

g)  Enforcing the Code and the Rules and leading by example.

h) Attending business meetings with Oriflame that you are called upon to attend by your Managing Director / Sales Manager.

6.2 A Regional Manager / Director (and above) may not represent (and/or be a member of) any other direct selling company.

6.3 If the spouse of a District Manager / Director (and any higher level) is a representative and/or a member of any other direct selling company, the spouse is not allowed to participate in any Oriflame meetings and events, and the spouse’s activities must be kept separate from Oriflame. The District Manager / Directors (and above) must inform Oriflame if the spouse is a representative and/or a member of any other direct selling company.

6.4 In case of a Regional Manager / Director (and above)’s death, a Membership may be inherited by the Regional Manager / Director (and above)’s next of kin in accordance with the law of the applicable country. Written claim for the Membership must be made within 3 months from the date of the death. In the absence of any such claims, the Membership will be terminated.  For clarity, the legal beneficiary of the Membership must agree and comply with the terms and conditions of being a consultant.

6.5 A Regional Manager / Director (and above) must follow any additional rules or instructions communicated in writing by Oriflame from time to time.


Any complaint based on breaches of the Code of Ethics or Rules of Conduct shall be addressed to the local Oriflame sales organisation and/or the Managing Director of the Oriflame company operating in the country in question. The complaint handling body in each Oriflame market is lead by the Managing Director (Oriflame Code Administrator) of the local Oriflame company.




Appendix 1

Communication Guidance


  • DO: Identify yourself and Oriflame
  • DO: explain the purpose of your solicitation and the types of products Oriflame has
  • DO: Try to answer any and all questions in a fair, truthful and understandable way
  • DO: only make claims about the products that are authorised by Oriflame. Refer your contact to the Oriflame website where she can read more about the products and the claims;
  • DO: Respect the privacy and other personal restraints the person may be under (e.g. time, place, age, physical condition)
  • DO: Stop any explanation (and leave) if asked to do so
  • DO: only collect and/or store personal data of customers or potential customers when it is required and ensure you handle and protect that personal data in accordance with local laws on privacy and personal data protection
  • DO: Whenever you are selling Oriflame products:
  • inform the customer about the correct price of the products, terms of payment and delivery date
  • give your customer a written order form at the time of sale
  • inform the customer about her cooling-off period to cancel an order within a specified time and also her right to return and get a refund for products delivered which are re-sellable as new
  • Oriflame’s product guarantees, after-sales service and compliant handling procedures.
  • DO: when presenting to potential consultants:
  • Inform them that actual earnings and sales will vary from person to person and will depend upon the skills of the seller, the time and effort put in and other factors; and
  • Provide them with sufficient information to enable a reasonable evaluation of the opportunity to earn income.

Always feel free to remind your contact about the fact that Oriflame is a reputable direct selling company that focuses on the development of innovative products in a sustainable way.  Oriflame offers quality products and the ability to build a business.  The business opportunity provides an independent, fun and flexible way of improving one’s financial position while enhancing one’s abilities and self-esteem.


  • DO NOT: Push the customer to buy or join – it is OK if they don’t; they may still come back to you if you have made an impression of professionalism and have treated them fairly
  • DO NOT: Overstate the product features – fairly and honestly present your experience using a product; always refer to the product leaflet or another information providedby the company
  • DO NOT: Overstate any facts about:
  • the use, features and characteristics of the Oriflame products
  • the income opportunity Oriflame offers (in terms of e.g. time and easiness to reach levels, expected amounts earned at each level and generally the easiness and likelihood of being successful – remember, it all depends on the time and effort one is willing to put in and an individuals’ personal skills!
  • your own success and experience with Oriflame or use someone elses’ statement of sucess which is not true or which is misleading
  • DO NOT: Lie, mislead or deceive or be aggressive, intrusive or disrespectful
  • DO NOT: Hesitate to tell your contact if you do not have, or are not sure about the answer to her question and contact the Oriflame Sales Support to clarify the question; then return to her with a correct answer
  • DO NOT: Use improperly or without the required authorization the personal data of customers, other Oriflame consultants and or potential Oriflame members
  • DO NOT: use comparisons with other companies which are not based on facts that cannot be verified
  • DO NOT: unfairly damage the reputation of another company or systematically entice or solicit the sales force of another company
  • DO NOT: induce a person to purchase goods based on a statement the person can reduce or recover the purchase price by referring other customers to you for similar purchases


Appendix 2
Consultant Online Policy



This policy serves to clarify how Oriflame Consultants can shape their presence on the Internet without interfering with Oriflame’s brand building activities or breaching copyright related laws, rules and agreements.


Oriflame offers its Consultants the possibility to set up
Consultant Personal Beauty Store (PBS) as well as various other centrally provided tools to sell and promote the Oriflame products and business opportunity on the Internet.

These applications are today the only approved digital tools where the Consultants can offer products for sale as well as displaying images and logotypes for which Oriflame is the rights owner.

Consultants are also allowed to host websites on which they communicate around Oriflame, its products and opportunity as long as it is clearly stated that these are not official Oriflame sites. At all times it must be transparent who is behind the site and relevant contact details must be visible.

The Consultant should communicate in her own words and may only quote Oriflame texts by clearly referring to the source.

A Consultant may not build e-commerce sites on which Oriflame products are sold or otherwise conduct e-commerce outside of the approved Oriflame applications.


Consultants may not register domain names containing the word “oriflame”. The Consultant shall not register a social media page/group with name and picture that can mislead the consumer to believe that the page is an official Oriflame page/group:

-               A social media (e.g. Facebook, VKontakte, Instagram) page/group name and picture shall clearly state that it is operated by an individual, e.g. “Anna’s Oriflame Team” with Anna’s own image.

-               A social media page, group name shall not be named

e.g. “Oriflame Casablanca” with an official Oriflame image e.g. Oriflame logo, Oriflame images.


Consultants that host websites of their own and mention that they are part of Oriflame must make sure to clearly publish information that they are either

a) Independent Sales Consultants for Oriflame

b) Independent Oriflame Consultants, or

c) Independent Oriflame Beauty Consultants (it must be locally verified that the terms are same as in SP Leaders edition).


This information must be published clearly on the start page as well as under a disclaimer that is visible on all pages of the website. Name and contact information should be available on the website or in the account information for a social media page.


If a Consultant has a private website without Oriflame affiliation this policy is of course void.


No content is to be copied from the official Oriflame website and published under the Consultant’s  own name. If a Consultant links official Oriflame content to his/her own site from an Oriflame-owned domain this must be clearly stated.


A Consultant may not take still or moving image material from an official Oriflame site and publish on his or her own site. All image material is copyright protected, and Oriflame has acquired the rights to use it. These rights are not extended to Consultants.


-      Moving images; videos etc: May be used through

sharing function if and when available. The sharing function provides automatic reference to the source site.


-      Images of models or persons: May be used through

sharing function if and when available. The sharing function provides automatic reference to the source site.


-      Images of Oriflame products: May be used with our

without sharing function as long as the source site is mentioned in a visible and unambiguous way (for example: “source: www.oriflame.com 2012”).

Any claims from a 3rd party that may be addressed to Oriflame will be transferred to the Consultant.


The Oriflame logo may be used in the formats that can be found on official Oriflame websites. The logo may not be altered or animated and can only be used as page header or footer, as well as in email signatures in its original format.



Oriflame encourages presence on blogs, social networking sites and similar. Consultants are encouraged to blog and leave comments about Oriflame products where they deem it appropriate, but must adhere to the Code of Ethics’ section 1.3 above re product claims. To as large an extent as possible we recommend that the Consultant uses the sharing functions provided by Oriflame in order to secure correct display and source information.



Consultants may conduct search engine marketing, such as Google Adwords, if the Oriflame rules of online presence are followed. In addition;

  • The ad must clearly indicate that it was created by an Independent Consultant
  • The heading should not give an impression that it is an official or in any way endorsed ad by Oriflame, and;
  • It is prohibited to use “Oriflame” as a keyword.


Please take into consideration that each buyer of e.g. Adwords is responsible for any infringement against any other brand owner.


For more practical information and examples on how to follow the Consultant Online Policy please have a look at the Consultant Digital Handbook.



Appendix 3



Credit Levels and Payment Terms

  • From the 1st June2019 all consultants registering from that date onward will only be allowed a credit limit of £75 /100 euros after placing an order with a minimum of 40 BP .
  • No additional credit can be granted unless consultants agree to a credit check via Experian
  • Credit can then be awarded within the area of pass/ referral
  • Additional increase can be awarded after 3 catalogues
  • Credit limits can also be decreased due to late payments

14 days overdue = 50%

21 days overdue = 100%

or removed if passed to debt

  • All invoices are due for payment within 14 days of issue.
  • In the event of late payment of 21 days an interest charge of £5.00* will be applied to your account
  • Invoices overdue by 28 days will be passed to our appointed Collection Agency and a further late payment penalties may be applied as incurred in attempting to recover the debt.
  • For the purposes of the collection of overdue accounts, we co-operate with Intrum and Henriksen Limited trading as HCollect. You may receive communication from these external providers regarding payment if you pay your account late.
  • The legal and Non-legal costs (whether or not legal proceedings are instituted) incurred for enforcing the claim and collecting the debt including the fees of the collecting agencies and solicitors shall be added to the debt and reimbursed to us.    


* current at June 2019